Grounded in evidence. Driven by mission.
Strategy, decision support, and applied behavioral science for complex environments.
New Field + Frame Strategy Tool:
Strategy Clarity Brief Builder
A free planning tool for clarifying the logic of a strategy and turning it into a brief others can understand, use, and carry forward.
What We Do
Support leadership teams in making clear, defensible decisions and translating them into credible, actionable direction where scientific evidence, policy, and operational realities intersect.• Evidence synthesis across policy, science, and operations
• Decision structuring under ambiguity and competing priorities
• Leadership alignment, governance, and execution planning
• Translation of complex work into clear, behaviorally-informed action
• Communication strategies that support credibility, alignment, and follow-throughTypically engaged when decisions carry significant operational, reputational, or policy implications and must be communicated clearly and defended.
Approach
Engagements focus on leadership teams navigating complexity, scrutiny, or change. Work brings structure to ambiguous problems, clarifies tradeoffs, and supports decisions that can be executed and defended under real-world constraints.Approach is grounded in behavioral science, with a focus on how people interpret information, assess risk, and act under real-world conditions.• Framing the problem and decision space
• Identifying constraints, risks, and implications
• Developing clear options and recommended paths forward
• Supporting alignment and follow-throughWork draws on applied research, behavioral science, stakeholder engagement, and structured communication to inform decisions and support execution.
Field + Frame Strategy Tools
Free and low-cost tools for teams working through strategy clarity, complex decisions, communication challenges, audience strategy, prioritization, and evidence-to-action gaps.Use the tool library to find the right starting point, whether you need to prioritize competing work, prepare a consequential decision, build an audience strategy, strengthen a message, or move evidence toward action.
Field + Frame Strategy tools are released periodically. Visit the tool library for the latest releases or follow Laura Ross on LinkedIn for updates.
Principal
Field + Frame Strategy is led by Laura Ross, PhD, a senior advisor to executive leadership across federal public health and regulatory agencies. Work focuses on translating complex scientific, behavioral, policy, and operational inputs into clear options and defensible recommendations in high-stakes environments.Background spans domestic and international public health, including field experience across sub-Saharan Africa, Southeast Asia, and Latin America, and senior advisory roles during COVID-19 response, organizational realignment, and major scientific initiatives requiring cross-functional coordination.
Selected background and publications available via LinkedIn.
Contact
For advisory engagements or inquiries, please use the form below or email [email protected].